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S
photographers.
When it comes to er-
gonomics, the digital
medium format of-
ferings are certainly
different than SLR’s.
The cameras certainly
lack the ruggedness
of the standard SLR
format. Although
perfect for the studio,
most digital medium
format cameras are
not quite suited for
adventure photogra-
phy. The menus are
not always as friendly to
everyday use.
The truth of the matter
is that each photog-
rapher has his or her
own demands. These
cameras are increas-
ingly finding their way
into the kits of working professionals,
but it hardly means that they are the
right choice for every photographer.
Ready to make the jump to digital
medium format? You might want
to check out the offerings that are
out there first. The big manufactur-
ers are Hasselblad, Mamiya (Leaf),
Phase One, and Pentax. As you may
already know, these cameras do not
come cheap!
This is a Hasselblad H4X body with
a Phase One IQ140
back
at-
tached. Digital medium format cam-
eras are modular systems that allow
for mixing and matching bodies and
sensors.
Conclusion
Digital medium format seems to be an
increasingly popular choice among
professionals. Although the price
of a setup may seem
out of reach to
you, con-
sider
that full frame cameras were once re-
served for those with big budget
assignments and jobs.
In any industry,
those at the top of the game help
to shift paradigms and create the
demands that drive the market. Is a
digital medium format setup in your
future anytime soon? Let us know in
the comments.