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SEXY GLAM

MAGAZINE - APRIL 2017

Here’s a bit of context before we dive

into the history. “Safety bicycles,” as

they were known, caused quite the

raucous amongst Western women in

the early 19th century when they were

introduced. Doctors and ministers

denounced the newfangled vehicles,

claiming that bouncing harmed women’s

fragile insides and the friction of the

seat was likely to get them aroused. To

suffragists, however, the bicycle was the

“freedom machine,” freeing women of

ties to a male escort.

Early 1800s: Women Wear the Pants

Soon after bicycles hit the scene,

women eschewed their petticoats and

layered skirts in favor of bloomers and

boots. This small fashion shift revealed

women’s legs, and women’s bodies, in

mainstream culture like never before.

Women were simultaneously more

masculine and also more sexual. Things

were getting interesting.

She’s risqué but never explicit. She’s

flirtatious but fiercely independent.

She’s erotic but always safe for work, a

welcome sight for your teenage cousin

and prudish mother alike. She’s the

pin-up girl, an all-natural American

sweetheart created to win the adoration

of men across the country.

You’d know her if you saw her — the

rosy cheeks, bouncy curls, hourglass

figure and penchant for thematic lingerie

are pretty much a dead giveaway — but

how exactly did she come to be? Join us

as we travel back in time and explore the

origins of the pin-up girl, with the help

of the newly released “The Art of the

Pin-up.” It’s a peculiar journey, one that

overlaps with both women’s liberation

and women’s objectification along the

way. Our timeline begins, oddly enough,

with the invention of the “safety bicy-

cle” in the 1800s.

Early 1800s: Enter the Bicycle

1889: The First Calendar (Girls)

Thomas Murphy and Edmond Osborne

print the first calendar featuring ads

beneath the images. The concept was in-

spired; calendars do guarantee an entire

year of ad space. The first calendar, fea-

turing an image of George Washington,

and it unsurprisingly didn’t do so hot. In

fact, the calendar market didn’t heat up

until 1903 and the release of the first girl

calendar, titled “Cosette.”